Summer. To most people who live in the United States the word brings to mind road trips with family and friends, summer vacations at the beach, fireworks, no school and hot temperatures. Here at TI we welcome this time of the year (minus the scorching heat) with open arms. We are pleased to kick-off a summer long series, “Summer Adventures,” to let everyone know how TI is powering all your summer adventures from camping trips to cook outs all the way to a cross-country trip. To kick things off, let’s get Behind the Wheel with the ADAS team and go on a road trip.
“It’s a smile, it’s a sip of wine, it’s family time, it’s summertime!” – modified lyrics from Kenny Chesney’s hit Summertime
It is safe to say that it is officially summer time! Memorial Day is the unofficial start of summer in US, and for many it is also the last day of school. Whether your plans include spending time with extended family, a summer job or a family trip to Disneyland, there will be a lot of time in the car for the whole family.
To everyone on the road this summer, the top priority is a safe driving experience (except for the kiddos which is to get there as fast as possible). TI’s Advance Driver Assistance Systems (ADAS) is enabling technologies to help make the drive more convenient and potentially safer. With offerings such as System-on-Chip (SoCs) for vision and radar processing, Safety TMS570x MCUs, FPDLink, Power Management ICs and Analog Signal Chain, TI is enabling comprehensive BOM for Automotive ADAS solutions.
Last October, we announced the TDA2x processor product line which offers unprecedented performance and integration at low power envelope. This has been made possible with the introduction of TI’s innovative Vision Acceleration Pac with up to four Embedded Vision Engine (EVEs) specifically designed for analytics processing needed for ADAS solutions. This will allow running up to eight algorithms in a reasonable power budget enabling next generation ADAS applications which can provide guidance to the driver and in some cases can steer the cars out of potential accidents.
When you are behind the wheel of a vehicle powered with these technologies from TI, you will feel more relaxed while driving with your family.
Buckle up, sit back and relax. With TI on your side, summer time will be more fun!